Putting your logo in lights is a great way to attract customers. For businesses, using a gobo is the most effective way to achieve this. A custom gobo design allows you to illuminate any surface with your logo, as well as whatever other images, patterns and words you like. However, there are some strategies that produce a more eye-catching and cost-efficient gobo Here are a few tips for getting the most out of a gobo image:
- Keep it simple – Depending on what style of gobo you want, achieving a clear image relies on a relatively simple design. Metal gobos have durability and a low cost, but you'll may want to simplify your image in order to keep it clear and readable. Plastic and glass gobos allow for color and more intricate designs, but as your design becomes more complex, the price goes up.
- Use the right projector – The quality of a gobo image doesn't only depend on the gobo itself, but also the projector you use. Select the right projector for your primary use, whether it's a static display on a wall or sidewalk or a moving pattern designed to surprise customers.
- Have it mean something – Using cool designs and flashy images may seem like a good idea, but it is important to have your custom gobo you reflect your business. The right design will make customers automatically think of you and your operations, making it ideal to use a design that speaks to your brand.
If you'd like assistance designing your custom gobo, GoboSource.com is here to help. We can optimize your gobo for your business, save your designs for future purchasing and help you select the right bulbs, filters and related tools to get more from your customized lighting.